19 Essential Ad Creative Prompts: GPT Image 2 Generates Brand Visuals in One Click

From brand identity to luxury editorial spreads, from takeout flyers to tech posters—one Prompt becomes an entire creative team.

19 Essential Ad Creative Prompts: GPT Image 2 Generates Brand Visuals in One Click

Cover

From brand identity to luxury editorial spreads, from takeout flyers to tech posters—one Prompt becomes an entire creative team.

Tired of struggling with ad visuals? Hiring photographers, retouchers, and layout designers adds up quickly in both time and budget. GPT Image 2 is changing that—its precise control over typography, ability to understand complex compositions, and photography-grade image quality narrow the gap between "idea" and "reality" to just a single Prompt. We've curated 19 advertising case studies from the open-source project awesome-gpt-image-2-prompts, covering brand design, fashion editorials, food packaging, tech products, and more. Discover where the ceiling of AI advertising truly lies.

Reading Guide: Each case preserves the original Prompts (English/Japanese) without translation, ready for you to copy directly. The Chinese "Breakdown" section explains the core techniques, while "Applicable Scenarios" shows where you can adapt them.


Scenario One: Brand Identity and IP Design

Brand visuals are the foundation of advertising. Traditionally, a complete brand identity system requires weeks of designer work—from logo design to merchandise, from color systems to social templates. These three Prompts demonstrate how to generate a complete brand ecosystem from character design to product derivatives using structured JSON.

1.1 — Complete Anime Character Brand Materials

Author: @chi_vc_ | Source: ad-creative.md Case 112

{
  "type": "brand identity and merchandise design board",
  "theme": {
    "color_palette": "{argument name=\"theme color\" default=\"pastel pink\"} and white",
    "motif": "{argument name=\"motif\" default=\"cherry blossoms\"} and pink hearts"
  },
  "character": {
    "description": "anime girl with short brown bob hair, pink eyes, wearing a white hoodie, gentle smile"
  },
  "branding": {
    "main_logo": "{argument name=\"character name\" default=\"癒音ちー\"}",
    "sub_logo": "{argument name=\"character subtext\" default=\"ゆおんちー\"}"
  },
  "layout": {
    "sections": [
      {
        "type": "header banner",
        "position": "top",
        "elements": ["large main logo", "sub logo", "cherry blossom graphics", "character portrait on the right"]
      },
      {
        "type": "product packaging",
        "position": "middle left",
        "elements": ["1 square box with heart-shaped transparent window showing pink heart candies", "character illustration on box", "2 individual candy wrappers", "5 scattered heart candies"]
      },
      {
        "type": "promotional poster",
        "position": "middle right",
        "elements": ["character portrait", "heart-shaped candy bowl", "main logo", "text '4.26 NEW OPEN'", "text '{argument name=\"social handle\" default=\"@yuonchii\"}'"]
      },
      {
        "type": "horizontal web banner",
        "position": "lower middle",
        "elements": ["main logo", "cherry blossoms", "character portrait on the right"]
      },
      {
        "type": "social media profile mockup",
        "position": "bottom left",
        "elements": ["header image with logo", "1 circular profile picture", "handle '{argument name=\"social handle\" default=\"@yuonchii\"}'", "1 follow button", "mock bio text"]
      },
      {
        "type": "merchandise collection",
        "position": "bottom right",
        "count": 9,
        "items": ["1 white t-shirt with logo", "1 white mug with character", "4 round pin badges", "1 acrylic keychain", "2 candy packets"]
      }
    ]
  }
}

Breakdown:

  • The sections array divides the entire layout into 6 areas, generating everything from banners to merchandise at once—equivalent to a complete brand pitch
  • The character field standardizes character description, ensuring consistent character imagery across all materials
  • Each area is precise down to specific quantities ("4 round pin badges", "2 candy wrappers"), preventing AI improvisation

Applicable Scenarios: VTuber debut materials, virtual idol brand packages, IP collaboration merchandise

1.2 — 18-Panel Mascot Brand Design Manual

Author: @Colin_Leeee | Source: ad-creative.md Case 107

{
  "type": "18-panel brand identity and character design document",
  "brand": {
    "name": "{argument name=\"brand name\" default=\"沐阳 MUYANG TEA\"}",
    "industry": "{argument name=\"industry\" default=\"tea shop\"}",
    "colors": ["{argument name=\"primary color\" default=\"yellow\"}", "{argument name=\"secondary color\" default=\"green\"}", "white", "brown", "dark green"]
  },
  "subject": "{argument name=\"character description\" default=\"3D rendered cute Shiba Inu mascot wearing a green apron\"}",
  "layout": {
    "grid": "3 columns by 6 rows",
    "sections": [
      {
        "title": "01 品牌DNA分析 / BRAND DNA ANALYSIS",
        "elements": ["logo", "5 color swatches", "6 icons", "target audience charts"]
      },
      {
        "title": "02 概念构思 / CONCEPT MOODBOARD",
        "elements": ["5 photo references", "4 mood icons", "design equation"]
      },
      {
        "title": "03 形态研究 / FORM STUDY",
        "elements": ["4 logo anatomy icons", "4 evolution steps", "4 silhouettes"]
      },
      {
        "title": "04 概念探索 / CONCEPT EXPLORATION",
        "elements": ["12 line-art character sketches"]
      },
      {
        "title": "05 精细线稿 / REFINED LINE ART",
        "elements": ["3 rows of front and side line art with proportion guides"]
      },
      {
        "title": "06 细节精修 / DETAIL REFINEMENT",
        "elements": ["2 full-body renders with labels", "4 circular close-ups"]
      },
      {
        "title": "07 表情设定 / EXPRESSION SHEET",
        "elements": ["11 3D rendered head expressions"]
      },
      {
        "title": "08 姿势库 / POSE LIBRARY",
        "elements": ["9 full-body 3D rendered poses"]
      },
      {
        "title": "09 转身视图 / TURNAROUND VIEW",
        "elements": ["5 full-body 3D renders", "5 matching line-art views"]
      },
      {
        "title": "10 色彩开发 / COLOR DEVELOPMENT",
        "elements": ["5 rows of 5-color palettes", "color psychology text"]
      },
      {
        "title": "11 材质规格 / MATERIAL SPECIFICATION",
        "elements": ["5 texture swatches", "property sliders", "4 manufacturing icons"]
      },
      {
        "title": "12 色彩应用 / COLOR APPLICATION",
        "elements": ["4 color variant renders", "2 light/dark renders", "4 contrast rating circles"]
      },
      {
        "title": "13 构造指南 / CONSTRUCTION GUIDE",
        "elements": ["2 line-art diagrams for geometry and grid"]
      },
      {
        "title": "14 设计系统规则 / DESIGN SYSTEM RULES",
        "elements": ["minimum size icons", "clear space diagram", "4 usage examples"]
      },
      {
        "title": "15 资产变体 / ASSET VARIANTS",
        "elements": ["3 size variants", "3 line-art variants", "3 simplified flat heads"]
      },
      {
        "title": "16 数字应用 / DIGITAL APPLICATIONS",
        "elements": ["1 app icon", "2 social avatars", "UI elements", "3-step animation cycle"]
      },
      {
        "title": "17 实物应用 / PHYSICAL APPLICATIONS",
        "elements": ["plush toy mockup", "packaging mockup", "merchandise mockup", "storefront mockup"]
      },
      {
        "title": "18 最终主视觉 / FINAL RENDERING",
        "elements": ["large high-res 3D render of mascot holding tea", "logo", "file format list"]
      }
    ]
  }
}

Breakdown:

  • 18 panels cover the complete professional brand design process: from DNA analysis to final rendering, matching deliverables from a design agency
  • The grid: "3 columns by 6 rows" specifies exact layout, ensuring AI outputs in professional design document format
  • Each panel includes bilingual titles, accommodating international brand needs

Applicable Scenarios: Brand pitch presentations, mascot design packages, startup brand manuals

1.3 — Dreamy Jellyfish Lifestyle Poster Series

Author: @Ayu_AI_0912 | Source: ad-creative.md Case 167

{"type":"pastel lifestyle poster / character room-goods feature sheet","theme":"soft dreamy lavender jellyfish aesthetic","style":"Japanese cute editorial graphic, airy white background, pastel lilac palette, delicate handwritten notes, sparkles and tiny doodles, soft product photography mixed with magazine layout","subject":{"character":{"name":"{argument name=\"character name\" default=\"くらげちゃん\"}","appearance":"young woman with a short platinum-blonde bob haircut, wearing a fluffy pale-lavender zip hoodie over a white inner top, shown from chest up on the lower right, face intentionally obscured with a plain beige rectangle"}},"layout":{"orientation":"vertical poster","background":"clean white with faint pastel doodles of stars, bubbles, tiny jellyfish, and musical notes","sections":[{"title":"header","position":"top","count":5,"labels":["speech bubble intro","main title","small subtitle GOODS","horizontal lavender ribbon tagline","round badge on the top right"]},{"title":"featured goods grid","position":"upper and middle left","count":6,"labels":["ゆらゆらくらげランプ","くらげと夢見るベッドリネン","くらげシェルミラー","くらげグラデマグ","くらげのときめき収納ボックス","くらげふわもこマット"]},{"title":"side handwritten note","position":"upper right","count":1,"labels":["みんなも くらげちゃんRoomで いっしょに まったりしよー♡♡"]},{"title":"room concept box","position":"lower left","count":1,"labels":["くらげちゃんの お部屋作りのこだわり"]},{"title":"pick up circle","position":"lower center-left","count":1,"labels":["Pick up!"]}],"product_images":{"count":6,"items":[{"name":"ゆらゆらくらげランプ","description":"small translucent jellyfish-shaped lamp on a white base, glowing softly in pale blue-lavender"},{"name":"くらげと夢見るベッドリネン","description":"plush pastel-lavender bed with fluffy comforter and pillows, dreamy cozy bedroom styling"},{"name":"くらげシェルミラー","description":"small tabletop mirror with a puffy shell-like pastel-lilac frame and rounded base"},{"name":"くらげグラデマグ","description":"ceramic mug with lavender-to-pink gradient and a simple jellyfish illustration"},{"name":"くらげのときめき収納ボックス","description":"pastel storage box holding cosmetics and small bottles, decorated with a jellyfish emblem"},{"name":"くらげふわもこマット","description":"small fluffy cloud-like or jellyfish-like mat in pale lavender and white"}]},"text_elements":{"main_title":"{argument name=\"headline text\" default=\"くらげちゃんの お部屋アイテム\"}","badge_text":"くらげちゃんの Room お部屋作りの こだわりポイントも 教えちゃうよ。","tagline":"ふわふわで甘くて、ちょっぴり夢みたいな私のお部屋へようこそ♡","speech_bubble":"くらげちゃんの お気に入りだけ集めた お部屋アイテムを紹介するよ♪","concept_points":{"count":3,"items":["色は白とラベンダーで統一!","光が集まるふわっとした空間に","お友達入りのアイテムに囲まれて 自分らしくいられる空間を大切にしてるよ♪"]},"product_blurbs":"each product has a short handwritten Japanese description in a cute casual font beside or below the image"},"composition":"the poster is left-heavy with product cards and text, while the character portrait occupies the lower right third, slightly overlapping the layout","color_palette":{"count":5,"colors":["white","pastel lavender","soft lilac","pale gray-violet","touches of pastel blue-pink gradient"]},"rendering_notes":"keep everything very soft, feminine, and cozy; rounded corners on all product photos; mix of bold Japanese headline typography and light handwritten annotations; subtle shadows; clean high-key lighting; social-media-ready editorial collage aesthetic"}

Breakdown:

  • In a single JSON, character appearance, visual descriptions of 6 products, copy text, and layout positions are defined with extremely high information density
  • The rendering_notes field serves as a global style directive, ensuring visual cohesion: rounded photos, handwritten annotations, high-key lighting
  • The composition field explicitly tells the AI the layout is left-heavy with character in lower-right third, controlling visual flow

Applicable Scenarios: Character merchandise posters, lifestyle brand catalogs, social commerce product pages


Scenario Two: Fashion and Luxury Advertising

Fashion advertising demands texture, atmosphere, and brand tone—exactly where GPT Image 2 excels. From motorsport-inspired watches to neon-lit sneakers, from editorial fragrance close-ups to street brand posters, these Prompts demonstrate precise textual control over commercial photography-grade lighting, materials, and composition.

2.1 — Motorsport-Inspired Luxury Watch Advertisement

Author: @AlwaveNazca | Source: ad-creative.md Case 144

A dramatic luxury product advertising image for a motorsport-inspired chronograph wristwatch in a dark studio. Center-left foreground, show a single stainless steel chronograph watch standing upright at a slight three-quarter angle, with a black dial, two red-accent subdials, slim silver hour markers, a tachymeter bezel, and visible crown and pushers on the right side. The watch has a black leather strap with bold red stitching along both edges and a sporty premium finish. To the right of the watch, place one black square presentation box slightly behind it, textured like leather, with red stitching around the lid and a silver embossed eye-shaped logo above the text "NESS STUDIO" and smaller red text "TRACK SURFACE." At the top center of the composition, add the same silver eye logo with the words "NESS STUDIO" and smaller "BY NICOLAS." Across the background, place one oversized blurred word, {argument name="headline text" default="PRECISION"}, in large gray capital letters spanning nearly the full width. The scene is set against a deep black background with cinematic red and white horizontal light streaks crossing behind the products from left to right, suggesting speed and racetrack energy. Use a glossy wet ground plane with reflective texture, catching red highlights and mirrorlike reflections beneath the watch and box. At the bottom center, add the text "CHRONOGRAPH SERIES" in clean white spaced capitals with thin red horizontal lines extending on both sides, and below it smaller red capitals reading {argument name="tagline text" default="ALSACE MADE"}. Color palette: black, charcoal gray, silver steel, vivid racing red, and a touch of white. Lighting should be high-contrast and premium, with crisp specular highlights on the metal case, subtle soft fill on the box, and moody shadows. Overall style: ultra-polished commercial product photography, luxury watch campaign, sharp focus on the products, sleek branding, high-end automotive aesthetic.

Breakdown:

  • Lighting descriptions are exceptionally professional: "crisp specular highlights on the metal case", "glossy wet ground plane with reflective texture"—this is commercial photography lighting language
  • Color is strictly limited to black, gray, silver, and red through explicit Color palette declaration
  • Background "horizontal light streaks" suggest speed and echo the racing theme without overpowering the products

Applicable Scenarios: Watch brand advertising, automotive merchandise, premium men's accessories

2.2 — Neon Nike Sports Campaign

Author: @AlwaveNazca | Source: ad-creative.md Case 145

A high-energy vertical Nike fashion campaign poster featuring a single athletic young woman mid-jump against a futuristic neon studio background. She is captured in a dynamic airborne pose with one knee bent up, the other leg folded back, one arm extended outward and the other bent near her chest, conveying motion and power. Her face is obscured by a clean rectangular blur block centered over the face. She wears a cropped iridescent white hooded windbreaker with a black zipper and small Nike logo on the chest, holographic metallic lavender-blue leggings with a subtle Nike swoosh on the thigh, a black branded waistband visible above the leggings, and white chunky Nike sneakers. Her brown hair is tied in a high ponytail flying outward with the jump. Behind her, enormous glowing white serif letters spell "NIKE" across the upper half, with a small white Nike swoosh centered above the word. Across the middle background, the phrase "LUMINA" appears once in wide bold glowing letters with a horizontal glitch and scanline distortion effect, partially obscured by the model. The color palette is saturated magenta, violet, cyan, and electric blue with strong bloom, glossy highlights, lens flares, and chromatic aberration. Add sweeping circular light trails wrapping around the model's legs and body, suggesting speed and motion. The overall style is premium sportswear advertising, ultra-polished, cinematic, high contrast, hyperreal retouching, crisp product detail, dramatic rim lighting, and a luminous holographic aesthetic. Place 2 small text lines at the bottom: bottom left reads {argument name="tagline text" default="LIGHT. MOTION. ENERGY."}, bottom right reads {argument name="collection name" default="NIKE LUMINA COLLECTION"} followed by a small Nike swoosh. Include exactly 3 visible Nike swooshes total: 1 above the large NIKE headline, 1 on the jacket chest, and 1 on the leggings.

Breakdown:

  • "face is obscured by a clean rectangular blur block" is a clever workaround that avoids face generation quality issues while actually enhancing fashion aesthetic
  • Logo quantity is precisely controlled: "exactly 3 visible Nike swooshes total" with each location specified
  • Post-production terminology is exceptionally specific: bloom, lens flares, chromatic aberration, scanline distortion—each is a real post-processing term

Applicable Scenarios: Sportswear brand posters, sneaker release campaigns, fashion magazine covers

2.3 — Street Brand Sneaker Poster

Author: @AlwaveNazca | Source: ad-creative.md Case 146

Create a bold streetwear poster advertisement for {argument name="brand name" default="NESS STUDIO"} featuring a young adult model seated casually on the ground in a low-angle fashion pose, one knee raised and one leg extended toward the camera so the sneaker in front appears oversized and dominant. The model wears a dark brown oversized leather bomber jacket, a black shirt, light blue loose-fit jeans, white socks, and chunky black-white-gray sneakers with a red accent in the sole and the {argument name="brand name" default="NESS STUDIO"} logo visible on the shoe side and tongue. The face is intentionally obscured by a soft rectangular blur block centered over the face. Use an off-white textured paper background with distressed grunge design elements and collage layering. Behind the model, place a large rough red paint brushstroke shape spanning diagonally across the center. Add black ink splatters, sketch circles, torn paper scraps, and hand-painted graffiti accents. Include 4 major graphic doodles: a large black X in the upper right, a hand-drawn upward arrow in the lower left, a rough crown sketch in the lower right, and a circular scribble near the top center. In the upper left, place a stylized eye logo above the text "{argument name="brand name" default="NESS STUDIO"}" and a smaller tagline below reading "A MOMENT OF YOUR STYLE". On the left middle area, add the handwritten slogan "INNOVATE CREATE INSPIRE" in stacked black brush lettering. On the right middle area, place a torn black paper patch with the handwritten white slogan "BUILT DIFFERENT MOVE DIFFERENT" and a red underline stroke. In the lower left near the shoe, add a black distressed label sticker containing a globe scribble, the text "{argument name="brand name" default="NESS STUDIO"}", and a barcode. Along the bottom footer, create a clean horizontal strip with 3 social media icons and handles separated by thin vertical dividers: Instagram, Facebook, and Twitter, each followed by "@NESS.STUDIO". The overall style should be edgy, urban, youthful, high-contrast, editorial street fashion, mixing product advertising photography with graffiti poster design, collage textures, and dynamic branding.

Breakdown:

  • Low-angle composition makes the sneaker dominant in the frame—a classic sneaker advertising technique
  • Background design merges multiple street elements: ink splatters, torn paper scraps, graffiti accents, creating collage aesthetic
  • Bottom layout precisely specifies social media format: "3 social media icons and handles separated by thin vertical dividers"

Applicable Scenarios: Street brand launches, sneaker collaboration posters, streetwear social media content

2.4 — Editorial-Level Hoodie Advertisement

Author: @_LaurentB | Source: ad-creative.md Case 147

A clean editorial fashion advertisement poster on a pale powder-blue studio background with a glossy reflective floor. The composition is vertical and minimal, dominated by oversized bold white condensed sans-serif typography in the background reading "OSAKA SIX:" on the top line and "006 REMAINS" below, filling most of the upper half behind the subject. In the top right corner, small white branding text reads "Designed by ARTTEESHOW." Centered in the lower middle is an oversized forest-green crewneck sweatshirt standing upright like a sculptural object, with soft heavy cotton fabric, dropped shoulders, extra-long sleeves pooled on the floor, and a small black neck label that reads ARTTEESHOW. On the chest of the sweatshirt is a large abstract collage print made from torn paper fragments in beige, tan, black, gray, white, and vivid red, arranged vertically like layered scraps. Leaning against the right side of the giant sweatshirt is a slim female fashion model with long straight black hair, wearing a matching {argument name="sweatshirt color" default="forest green"} sweatshirt and relaxed wide-leg sweatpants with clean white low-top sneakers. She is posed in profile with a calm detached editorial attitude, one hand in her pocket, her body reclining diagonally against the giant garment, legs extended forward; her face is obscured by a soft rectangular blur for an anonymous art-fashion look. The smaller worn sweatshirt has the same abstract torn-paper collage graphic centered on the chest. At the bottom center, add 2 lines of small white copy text: "Made for comfort, worn for confidence." and "Because life feels better when someone's carrying the weight of the world." The image should feel like a premium conceptual streetwear campaign from the early 1990s reimagined as contemporary luxury advertising, with crisp studio lighting, soft shadows, subtle floor reflections, precise product focus, surreal scale contrast between the oversized sweatshirt and the model, and a polished magazine-poster aesthetic.

Breakdown:

  • "oversized sweatshirt standing upright like a sculptural object" creates surreal scale contrast—a common high-end fashion technique
  • Typography is minimal yet precise: "oversized bold white condensed sans-serif"—typeface family, weight, color, and size all specified
  • The closing phrase "early 1990s reimagined as contemporary luxury" anchors the overall tone temporally

Applicable Scenarios: Conceptual clothing ads, designer brand lookbooks, fashion magazine spreads

2.5 — Fragrance Editorial on Moss

Author: @Salmaaboukarr | Source: ad-creative.md Case 148

A high-end editorial product photograph of a single luxury perfume bottle centered in a warm earthy still-life scene. The product is a clear rectangular glass bottle filled with golden amber liquid, topped with a glossy rounded black cap, with a clean white front label that reads "BYREDO", "BAL D'AFRIQUE", and "EAU DE PARFUM". Place the bottle upright on 1 curved piece of pale weathered driftwood, surrounded by a dense carpet of 1 layer of rich green moss covering the foreground and lower frame. Use a minimal studio composition with the product isolated against a smooth warm brown-to-amber gradient background, softly illuminated like sunset light. Light the scene with dramatic directional warm light from the upper right, creating a bright glow on the background, a crisp highlight on the cap, soft reflections in the glass, and gentle shadows across the wood and moss. Keep the framing vertical, the bottle centered slightly low in the composition with generous negative space above, and the overall mood natural, luxurious, earthy, cinematic, and polished like a premium fragrance campaign shot.

Breakdown:

  • Material description is layered with depth: glass bottle reflections, cap highlights, driftwood texture, moss tactility—each surface has its own lighting instruction
  • "generous negative space above" intentionally leaves room for magazine layout and copy
  • The entire scene features just one product plus two natural elements (driftwood and moss), allowing minimal composition to make the product the absolute hero

Applicable Scenarios: Fragrance advertising, skincare product shots, premium lifestyle branding

2.6 — Perfume Bottle in Golden Fur

Author: @Salmaaboukarr | Source: ad-creative.md Case 149

A luxurious editorial product photograph of a single perfume bottle nestled into dense, plush faux fur in rich golden caramel and honey-brown tones. Center the composition on one clear oval glass bottle filled with warm amber liquid, with a glossy rounded black cap and a clean white rectangular label. The label text should read {argument name="brand name" default="BYREDO"} at the top, {argument name="product name" default="BAL D'AFRIQUE"} large in the middle, and {argument name="product type" default="EAU DE PARFUM"} in small text near the bottom. Shoot it as a close-up still life with soft studio lighting, subtle highlights on the glass and cap, gentle shadows in the folds of the fur, and a warm cinematic color palette. The bottle should sit slightly embedded in the fur so the surrounding texture frames it from all sides, creating a premium fashion editorial mood, minimal composition, shallow depth of field, crisp focus on the label, and a high-end beauty campaign aesthetic.

Breakdown:

  • "slightly embedded in the fur" creates physical relationship between product and environment, delivering more texture than simple placement
  • Label text is parameterized through argument fields, enabling template reuse across any brand—exemplifying template thinking
  • "shallow depth of field, crisp focus on the label" specifies focus, ensuring the brand name remains always sharp

Applicable Scenarios: Beauty product photography, ecommerce hero images, social media ad assets


Scenario Three: Food and Beverage Advertising

The heart of food advertising is "appetite appeal"—making people want to taste. This collection spans from Japanese takeout flyers to premium chocolate brands, showing how GPT Image 2 handles food texture, packaging design, and lifestyle-rich scene building.

3.1 — Japanese Chinese Restaurant Takeout Flyer

Author: @xc5_ | Source: ad-creative.md Case 166

A Japanese neighborhood Chinese restaurant delivery flyer for mailbox posting (3:4 aspect ratio). Designed to look like a double-sided B5 print.

Flyer characteristics (following the grammar of real delivery flyers):
- Flashy red and yellow color scheme.
- Large text at the top: "Delivery Available! {argument name="shop name" default="Mona-Hanten"}" (shadowed Gothic font).
- An illustration of a {argument name="character" default="Chinese girl in a red cheongsam with a brown short bob"} holding ramen and saying "Welcome!" in a speech bubble.
- A menu photo grid (4x3) featuring various dishes: different types of ramen, fried rice, gyoza, sweet and sour pork, shrimp in chili sauce, mapo tofu, liver and leek stir-fry, tenshinhan, twice-cooked pork, spring rolls, annin tofu, and fried rice sets.
- Names and prices for each dish.
- A large yellow banner saying "Free delivery on all menu items over ¥1,000!".
- "Order by phone! ☎ 072-XX-XXXX" emphasized with a red circle.
- Business hours "11:00-22:00 (Closed on Tuesdays)".
- Delivery area map (simple schematic map).
- Coupon (perforated line for clipping): "One free plate of gyoza with this flyer!".

Texture of cheap paper printing. Includes fold marks. Precision that could be mistaken for a real Japanese delivery flyer.

Breakdown:

  • "following the grammar of real delivery flyers" is key—it instructs AI to mimic authentic flyer visual language, not design a "beautiful" poster
  • Details are meticulous: cheap paper texture, fold marks, coupon tear-off lines, even red circle emphasis on phone numbers
  • The 4x3 menu grid lists 12 specific dishes, ensuring each cell has defined content

Applicable Scenarios: Restaurant delivery flyers, local marketing materials, print material simulation

3.2 — Parody Luxury Product Advertisement

Author: @tonysimons_ | Source: ad-creative.md Case 131

High-impact parody e-commerce infographic for "{argument name="product" default="Four Loko"}" malt beverage. Foreground: An extreme close-up of a rough, weathered hand holding a tall, brightly colored can of {argument name="product" default="Four Loko"} toward the camera. The can is slightly cold with visible condensation droplets and a loud, chaotic flavor design. The hand and can have a slight macro-lens blur for depth, with the can still reading clearly as the hero product. Central Subject: In the mid-ground, a funny, disheveled {argument name="subject" default="homeless-looking man"}} sitting casually on a milk crate in an urban alley. He has a scruffy beard, messy hair, layered worn clothing, and a huge unbothered grin. He should look chaotic but oddly charismatic, like the accidental king of bad decisions. He is posed like a confident lifestyle-ad model, proudly showing off the can. Background & Lighting: A ridiculously polished ad-style backdrop mixed with a grimy city alley setting. Soft-focus urban textures, dumpster shapes, graffiti hints, and scattered clutter in the distance. Add dramatic studio lighting, soft glow, rainbow prism flares, and subtle light leaks to make the whole thing look way too premium for the subject matter. A few blurred {{argument name="product" default="Four Loko"}} cans can float artistically in the background for extra absurdity. Typography & Layout (Bold sans-serif, white and neon accent styling): Top Center (Background): Massive, bold text reading "{argument name="brand name" default="FOUR LOKO"}" positioned behind the subject. Top Right: Bold text reading "The Champagne of Bad Ideas". Mid-Left: "Premium chaos and zero self-control" Mid-Right: Large, bold "23" with the text "ounces of terrible decisions." Bottom-Right: Large, bold "1" with the text "can to ruin tomorrow." Optional small callout text near the bottom: "Now with more regret." Style: Ultra-detailed, 8k parody commercial photography, sharp focus on the can, shallow depth of field, vibrant trashy color palette, clean advertising composition, exaggerated premium product-ad aesthetic, funny visual contrast between polished branding and the wrecked subject.

Breakdown:

  • Ad humor comes from contrast: luxury-grade lighting and layout wrapping "bad" product creates absurdist comedy
  • Three-layer depth of field (foreground hand+can, mid-ground subject, background environment) creates cinematic feel
  • "rainbow prism flares" and "floating cans" use over-the-top packaging to amplify the parody effect

Applicable Scenarios: Social media meme ads, parody marketing, brand deconstruction creative

3.3 — Premium Chocolate Brand Advertisement

Author: @SPEEDAI07 | Source: ad-creative.md Case 169

Create a premium, square (1:1) product advertisement for a fictional luxury chocolate brand called Noirvelle Chocolat, inspired by high-end chocolate brands. The ad should feel like a high-end editorial campaign, combining luxury food photography, refined packaging design, and cinematic lighting. Use matte black wrapper, subtle gold foil, elegant serif typography, and realistic product rendering. Generate flavor variants such as Blood Orange Noir, Salted Pistachio Muse, and Raspberry Ember with distinct mood, color palette, ingredients, headline, and supporting copy. Keep the chocolate bar as hero centerpiece with subtle reflections, shallow depth of field, luxury minimalism, and a small CTA: "Shop the drop."

Breakdown:

  • Though brief, keyword selection is exceptionally precise: matte black, gold foil, serif typography—three words lock in premium chocolate visual language
  • "distinct mood, color palette" prompts AI to generate different tones per flavor, creating series coherence
  • "Shop the drop" borrows street culture hype language, giving chocolate streetwear cool

Applicable Scenarios: Food brand advertising, premium packaging design concepts, ecommerce product pages

3.4 — Urban Juice Advertisement Poster

Author: @AIwithSarah_ | Source: ad-creative.md Case 170

Create a premium modern beverage advertisement poster in a vertical 3:4 format featuring a stylish young female model crouching confidently in a bright urban indoor hallway with colorful graffiti wall art on one side and clean minimal architecture on the other. In the foreground, a giant realistic fruit juice bottle is held toward the camera in forced perspective, with fictional branding like "VIVAJUICE". Add brand logo, tagline, huge bold overlapping typography, four icon-based feature badges, and three smaller bottle variants at bottom right. Use soft natural lighting mixed with commercial studio polish, realistic shadows, shallow depth of field, glossy floor reflections, and a premium energetic eCommerce campaign aesthetic.

Breakdown:

  • "forced perspective" strong perspective makes the juice bottle dominate the frame—classic beverage advertising composition
  • Scene design creates tension: graffiti on one side, minimal architecture on the other, generating visual dynamics
  • Bottom shows three smaller bottle variants, mimicking real ecommerce page SKU layout logic

Applicable Scenarios: Beverage brand posters, ecommerce banners, outdoor advertising visuals


Scenario Four: Technology Products and Space Displays

Tech product advertising must balance "cool" and "information density"—futuristic visual impact paired with clear product benefits. These Prompts range from UI concept sketches to exploded diagrams, from miniature cities to fictional AI devices, showing various tech advertising approaches.

4.1 — Dark Mode Marketing UI Case Study

Author: @IndieDevHailey | Source: ad-creative.md Case 108

{
  "type": "UI/UX landing page mockup",
  "theme": "dark mode, sleek modern aesthetic, glassmorphism, {argument name=\"primary accent color\" default=\"neon purple and blue\"} glowing accents",
  "header": {
    "logo": "{argument name=\"brand name\" default=\"goViralX\"}",
    "top_right_tag": "VIRAL CAMPAIGN CASE STUDY"
  },
  "layout": {
    "sections": [
      {
        "name": "Hero",
        "headline": "{argument name=\"hero headline\" default=\"How We Created 10M+ Viral Impact\"}",
        "subheadline": "3天引爆全网, 助力品牌实现指数级增长",
        "stats_row": {
          "count": 4,
          "labels": ["总播放量", "互动率", "转化咨询", "执行周期"],
          "values": ["{argument name=\"main statistic\" default=\"10,240,000+\"}", "18.7%", "3,200+", "72小时"]
        },
        "visual": "cinematic shot of a person in a hoodie looking at glowing digital screens and graphs, large play button overlay"
      },
      {
        "name": "Strategy",
        "title": "Our 3-Day Execution Strategy",
        "layout_type": "vertical timeline",
        "steps_count": 3,
        "elements_per_step": ["timeline node", "title", "bullet points", "video thumbnail with play button", "description box"]
      },
      {
        "name": "Performance",
        "title": "Data-Driven Performance",
        "left_column": {
          "stat_cards_count": 4,
          "values": ["10M+", "43%", "28,000+", "3,200+"]
        },
        "right_column": {
          "charts_count": 2,
          "chart_1": "line graph showing 7-day growth peaking at Day 3",
          "chart_2": "horizontal segmented bar chart showing platform distribution (TikTok 52%, Instagram 24%, X 15%, YouTube 9%)"
        }
      },
      {
        "name": "Keys to Success",
        "title": "The 3 Keys to Viral Success",
        "cards_count": 3,
        "card_elements": ["glowing icon (fire, target, antenna)", "title", "description", "VIEW DETAIL link"]
      },
      {
        "name": "Social Proof",
        "title": "TRUSTED BY CREATORS & BRANDS",
        "left_column": {
          "logos_count": 8,
          "grid": "2x4",
          "brands": ["SHEIN", "SHOPLINE", "Blueglass", "instacart", "lemon8", "mi", "CIDER", "bellroy"]
        },
        "right_column": {
          "testimonial_cards_count": 2,
          "elements": ["quote", "author title (SaaS Founder, Growth Manager)"]
        }
      },
      {
        "name": "Call to Action",
        "title": "READY TO GO VIRAL?",
        "interactive_elements": ["text input field", "glowing button with text '{argument name=\"call to action text\" default=\"获取专属增长方案 ->\"}'"],
        "visual": "3D render of a rocket ship taking off with purple and blue flames"
      }
    ]
  }
}

Breakdown:

  • Complete landing page structure: Hero, Strategy, Performance, Success Keys, Social Proof, CTA—standard marketing page information architecture
  • Data visualization description is concrete: "line graph showing 7-day growth peaking at Day 3"—tells AI what trend should appear
  • Glassmorphism style plus neon accents deliver 2024-2026 mainstream SaaS visual language

Applicable Scenarios: SaaS product landing pages, marketing case study displays, brand pitch proposals

4.2 — VR Headset Exploded View Diagram

Author: @wory37303852 | Source: ad-creative.md Case 109

{
  "type": "exploded view product diagram poster",
  "subject": "VR headset",
  "style": "clean high-tech 3D render, studio lighting, glowing accents",
  "background": "{argument name=\"background color\" default=\"soft purple and blue gradient\"}",
  "header": {
    "logo": "∞ {argument name=\"product name\" default=\"Meta Quest 3\"}",
    "subtitle": "{argument name=\"main catchphrase\" default=\"まったく新しい現実を、まったく新しい構造から。\"}"
  },
  "layout": {
    "centerpiece": "vertically stacked exploded view of a VR headset showing 9 distinct layers of internal components: outer shell, camera sensors, motherboard with chip, pancake lenses, internal frame, battery packs, side straps, top strap, and facial interface cushion.",
    "callout_labels": {
      "count": 8,
      "left_side": [
        "Snapdragon® XR2 Gen 2\n圧倒的な処理性能でリアルタイムな体験を。",
        "調整可能なIPD機構\n幅広いユーザーに快適なフィット感を。",
        "精密設計されたヘッドストラップ\n快適さと安定性を追求したエルゴノミクス。"
      ],
      "right_side": [
        "フェイスプレート\n洗練されたデザインと最適な重量バランス。",
        "トラッキングカメラ\n高精度な位置トラッキングと環境認識を実現。",
        "パンケーキレンズ\n薄型設計で広い視野角と鮮明な映像を提供。",
        "高性能バッテリー\n長時間駆動を支える最適化された電源設計。",
        "柔らかなフェイスインターフェース\n長時間でも快適な装着感を実現。"
      ]
    },
    "footer": {
      "left_text_block": {
        "headline": "{argument name=\"bottom headline\" default=\"体験は、構造から進化する。\"}",
        "body": "一つひとつのパーツに、没入体験を支える最先端テクノロジーとこだわりの設計。Meta Quest 3は、未来を感じさせる体験を内部から生み出しています。"
      },
      "right_logo": "∞ Meta"
    }
  }
}

Breakdown:

  • 9-layer exploded structure displays everything from shell to cushion—typical industrial design showcase technique
  • Left-right label distribution (3 left, 5 right) manages high information density without crowding
  • Each Japanese copy follows "technical term + plain-language explanation" format, balancing technical rigor with readability

Applicable Scenarios: Tech product launch materials, product detail pages, crowdfunding page hero visuals

4.3 — Luxury Miniature Dubai City Model

Author: @silentempiredev | Source: ad-creative.md Case 150

A hyper-detailed cinematic isometric miniature city model of {argument name="landmark tower" default="Burj Khalifa"} rising dramatically from the center of a square architectural master-plan board, presented like a luxury urban planning maquette on a black background. The composition shows one dominant ultra-tall silver skyscraper in the exact center, surrounded by a dense ring of modern high-rise towers, illuminated roads, bridges, and glowing warm city lights. Curving turquoise-blue water features and artificial lakes wrap around the central district in multiple connected pools and canals, with one large circular fountain-like feature near the tower base and several small island shapes visible in the water. In the lower right quadrant, include a large low-rise complex with rounded geometric roofs and subtle green-lit sections, connected by multilane roads and looping interchanges. The entire city sits on one square beige map board engraved with faint street grids and planning lines, with the board edges clearly visible and slightly raised. Viewpoint is a high three-quarter isometric angle, centered and symmetrical, with the tower extending far upward into negative space. Lighting is dramatic and luxurious: warm golden edge lights on buildings and roads, cool reflections in the water, crisp metallic highlights on the central tower, and a deep black void surrounding the model. Style should feel like a photorealistic architectural visualization mixed with a premium collectible scale model, extremely intricate, sharp, polished, and elegant.

Breakdown:

  • Isometric perspective plus miniature model styling makes complex urban planning readable at a glance
  • Water description is richly detailed: "turquoise-blue water features", "connected pools and canals", "circular fountain", creating layered blue elements
  • "square beige map board engraved with faint street grids" places the city on planning surface, adding architectural credibility

Applicable Scenarios: Real estate project displays, urban planning concepts, architecture firm pitches

4.4 — Fictional AI Advertising Printer Poster

Author: @nijisora_yuma | Source: ad-creative.md Case 168

縦型3:4の、高級商業ポスターを制作してください。

テーマは、架空の新商品広告です。商品は「BRAND PRESS 01(ブランドプレス・ゼロワン)」という、Pollo AIを搭載した架空の広告ポスター生成プリンターです。

この商品は、まだ存在しないブランド名・商品ジャンル・世界観・ターゲット層を入力すると、Pollo AIがコピー、ビジュアル、レイアウトまで完成された商業広告ポスターを自動生成し、高精細な印刷物としてその場で出力する未来型プリンターです。単なるAIサービスの概念広告ではなく、実際に販売されていそうな架空商品の広告として成立させてください。

メインコンセプト: 「まだないブランドに、最初の一目惚れを。」

商品ビジュアル: 画面中央に実物の商品「BRAND PRESS 01」を大きく配置。未来型の高級プロ用印刷デバイスとして、黒い金属筐体、シルバーのエッジ、透明カバー、青白く発光するAIコア、精密な印刷ヘッド、ローラー、タッチパネル、排紙スロット、ポスター受けトレイを備える。排紙スロットから、架空の高級香水ブランド広告ポスターが紙として大きく出力されている構図。

構図: ややローアングル、斜め45度。背景は暗いネイビーから黒の高級広告制作スタジオ。映画的でドラマチックな高級プロダクト広告。

広告レイアウト: 上部に大きなキャッチコピー、中央にプリンター本体と排出中のポスター、右側に機能説明、左下に価格と発売日、下部にCTA。

入れる文字: 「まだないブランドに、最初の一目惚れを。」 / BRAND PRESS 01 / 「Pollo AI搭載・広告ポスター生成プリンター」 / 「名前だけのアイデアを、完成された商業ポスターとして出力。」 / 「構想、コピー、ビジュアル、印刷まで。1台で。」

Breakdown:

  • This is "an ad within an ad"—using an advertising poster to promote a fictional product that generates advertising posters, full of meta-narrative playfulness
  • Product description is remarkably specific: black metal chassis, silver edges, transparent cover, cyan-glowing AI core, each component has precise visual instruction
  • Japanese Prompt structure deserves study: concept first, then imagery, finally all text elements—clearly organized

Applicable Scenarios: Tech product launch posters, concept advertising, trade show materials


Scenario Five: Creative Concepts and Cross-Disciplinary Design

Some ads break conventional rules—they grab attention through unexpected creative concepts. These Prompts showcase multi-panel advertising grids and magical realism product scenarios, proving GPT Image 2's capability with complex creative concepts.

5.1 — Four-Panel Japanese Digital Advertisement

Author: @makaneko_AI | Source: ad-creative.md Case 90

{
  "type": "2x2 grid of Japanese digital advertisement banners",
  "layout": {
    "structure": "4 equal quadrants",
    "quadrants": [
      {
        "position": "top-left",
        "theme": "Travel",
        "subject": "A couple holding hands on a white sand beach, looking out at turquoise ocean water under a bright blue sky.",
        "elements": ["red hibiscus flower in bottom left corner"],
        "text_labels": [
          "今年こそ、解き放て。",
          "{argument name=\"travel destination\" default=\"沖縄旅行\"}",
          "3日間の癒やし旅",
          "航空券+ホテル",
          "39,800円〜",
          "絶景、グルメ、体験 ぜんぶ叶う!"
        ],
        "icons": {
          "count": 3,
          "descriptions": ["airplane", "hotel building", "car"]
        }
      },
      {
        "position": "top-right",
        "theme": "Skincare",
        "subject": "Close-up portrait of a young woman with glowing, dewy skin, eyes closed, gently touching her cheeks.",
        "elements": [
          "soft pink gradient background",
          "dynamic water splash effects",
          "pink cosmetic jar labeled '{argument name=\"skincare product name\" default=\"LUMIÈRE\"} Brightening Gel'"
        ],
        "text_labels": [
          "毛穴・くすみ卒業!",
          "透明感あふれる",
          "水光肌へ",
          "新感覚スキンケア",
          "初回限定 78%OFF",
          "{argument name=\"discount price\" default=\"1,980円\"}"
        ],
        "badges": {
          "count": 3,
          "style": "gold circular",
          "labels": ["毛穴ケア", "高保湿", "ハリ・ツヤ"]
        }
      },
      {
        "position": "bottom-left",
        "theme": "Gourmet Food",
        "subject": "Thick, sliced, medium-rare steak sizzling on a dark grill plate.",
        "elements": [
          "garlic chips",
          "rosemary sprig",
          "dark background with smoke and glowing embers"
        ],
        "text_labels": [
          "とろける旨さ!",
          "{argument name=\"food item\" default=\"黒毛和牛\"}",
          "贅沢ステーキ",
          "期間限定",
          "特別価格",
          "通常価格 8,980円",
          "4,980円"
        ],
        "badges": {
          "count": 1,
          "style": "red circular",
          "labels": ["A4 A5等級"]
        }
      },
      {
        "position": "bottom-right",
        "theme": "Online Education",
        "subject": "Young man in a blue shirt studying at a desk, writing in a notebook next to an open laptop.",
        "elements": ["bright indoor lighting", "desk environment"],
        "text_labels": [
          "スキマ時間で",
          "{argument name=\"education goal\" default=\"最短合格!\"}",
          "オンライン資格講座",
          "スマホで完結",
          "効率学習で差がつく!",
          "今だけ! 受講料 20%OFF"
        ],
        "badges": {
          "count": 1,
          "style": "blue circular",
          "labels": ["受講者数 10万人 突破!"]
        },
        "icons": {
          "count": 2,
          "descriptions": ["smartphone", "open book"]
        }
      }
    ]
  }
}

Breakdown:

  • One Prompt generates four completely different industry ads (travel, skincare, food, education), showcasing JSON's structural control power
  • Each quadrant has independent subject, elements, text_labels, badges/icons—no interference
  • argument parameters make core elements quickly swappable, enabling infinite variations

Applicable Scenarios: Advertising platform showcase templates, multi-category ecommerce campaigns, design capability demonstrations

5.2 — Magical Seed Packet 3D Scene

Author: @AllaAisling | Source: ad-creative.md Case 143

Epic 3D scene: a weathered seed packet lying open on a potting bench, its promise erupting into the garden it describes. The illustration on the front becomes real. {argument name="plant type" default="[PLANT / FLOWER]"} growing at full scale from the paper, roots visible through the packet's base pushing into soil below.
{argument name="detail left" default="[DETAIL 1]"} in full bloom at one corner. {argument name="detail right" default="[DETAIL 2]"} mid-growth at the other, not yet what it will be.
Tiny insects that belong to this plant, {argument name="insect type" default="[BEE / BUTTERFLY / BEETLE]"}, hovering at correct scale.
The written instructions on the back become garden calendar, "sow in spring" manifests as actual spring light. "full sun" manifests as a single shaft of it, hitting the tallest bloom perfectly.
Scattered seeds between packet and soil each showing their germination stage, split coat, first root, first shoot, first leaf.
The packet's torn top edge becomes a treeline.
Potting bench surface with soil scatter and water droplets.
Tilt-shift depth of field, greenhouse morning light, the packet as the garden it always intended.

Breakdown:

  • Core concept: "2D to 3D transformation"—the seed packet illustration becomes real plants, exemplifying magical realism advertising
  • "sow in spring manifests as actual spring light" converts text to visual reality with poetic effect
  • Seed germination stages (split coat, first root, first shoot, first leaf) resemble miniature lifecycle diagrams

Applicable Scenarios: Gardening brand advertising, organic food packaging concepts, nature-themed brand stories


Universal Template for Ad Creative Prompts

Below are reusable templates distilled from the 19 cases—swap bracketed content:

Template One: Product Close-up Advertisement

A high-end editorial product photograph of [product description] centered in [scene description]. 
Use [materials/props] as supporting elements. Light the scene with [light direction and type], 
creating [specific light-shadow effects]. Color palette: [3-5 colors]. 
Overall style: [photography style], [brand tone], [composition characteristics].

Template Two: JSON Structured Brand Materials

{
  "type": "[material type, e.g. brand identity board / product poster]",
  "theme": "[primary color] and [secondary color], [style keywords]",
  "layout": {
    "sections": [
      {"type": "[section type]", "position": "[position]", "elements": ["[element 1]", "[element 2]"]}
    ]
  }
}

Template Three: Fashion Advertisement Poster

A [adjective] vertical fashion campaign poster featuring [character description] in [pose] 
against [background description]. The model wears [clothing details]. Her/His face is obscured 
by [obscuring method]. Behind, [typography description]. Color palette: [color description] with 
[post-production effects]. Overall style: [advertising style], [era reference], [brand texture].

Template Four: Food/Beverage Advertisement

Create a premium [aspect ratio] [ad type] for [brand/product name]. 
Feature [food/beverage description] as hero centerpiece with [shooting technique]. 
Add [packaging design elements], [typography], and [call to action]. 
Use [lighting description] and [tone description]. Style: [reference style].

Core Techniques Summary

TechniqueDescriptionTypical Cases
JSON StructuringUse JSON to precisely control multi-area layouts, element count, and spatial relationshipsCase 90, 107, 112
Parameterized DesignUse {argument} placeholders to transform Prompts into reusable templatesCase 144, 149, 170
Professional Light/Shadow TerminologyUse real photography/post-production terms like specular highlight, rim lighting, shallow depth of fieldCase 144, 145, 148
Face Blur Technique"face obscured by rectangular blur block" sidesteps face generation issues while enhancing fashion anonymityCase 145, 146, 147
Precise Quantity ControlSpecify exact logo counts, product quantities, icon numbers to prevent AI improvisationCase 112, 145, 166
Style AnchoringUse specific eras, brands, or media as visual reference coordinatesCase 147, 131, 169

Conclusion

These 19 ad creative Prompts span from brand identity to product photography, street brands to luxury goods—sharing one common thread: each breaks down "advertising design" into AI-understandable precise instructions. Whether through JSON structural layout, professional photography terminology, or parameterized template design, these techniques transform GPT Image 2 from merely "generating an image" into a genuine productivity tool within the ad creative workflow.

Of course, AI-generated advertising imagery cannot yet fully replace professional design teams—especially regarding brand consistency, iterative refinement, and production-grade output. But as a tool for creative exploration, pitch proposals, and rapid prototyping, its efficiency is remarkable.

All Prompts sourced from the open-source project awesome-gpt-image-2-prompts. Thanks to all contributors for sharing. If you have better ad creative Prompts, welcome to submit a PR to the repository.


Written with pixocto · Images generated by GPT Image 2