{
"style_rules": {
"background": "pale cream/warm yellow, fills entire frame",
"color_band": "horizontal cyan/teal blue stripe, full width, upper third — MUST match the sky color in the photograph, so design band and photo sky are continuous",
"typography": "ultra-heavy condensed black sans-serif, stacked multi-line, left-aligned, left half of frame",
"subtitle": "small lowercase text below title: activity descriptor or series name",
"icon": "one small black geometric icon near subtitle, sport-specific theme: radiating sun / half-circle / water waves / route waypoint dots",
"registration_marks": "black crop/registration marks at all 4 corners and along all 4 edges — print production aesthetic, purely decorative",
"photography": "real outdoor urban location — RED/ORANGE PAINTED WALL + BRIGHT BLUE SKY — wall color = design accent, sky color = design color band",
"color_rule": "photo environment and graphic design share one color system — environment IS the palette, not a backdrop",
"format": "16:9 horizontal"
},
"negative": "studio white background, gradient sky, neutral grey wall, design colors mismatched from photo environment, isolated photo in a box",
"variables": {
"title_phrase": "[2-4 word action phrase: FRESH MOVE / LOCK IT IN / DIVE IN / ROLL WITH IT]",
"subtitle": "[activity descriptor: morning route / street fit series / summer lane test / city issue 04]",
"icon": "[geometric icon themed to activity]",
"character": "[person doing sport, outfit accent color echoes design palette]",
"activity_prop": "[sport-specific object: orange crate / longboard + wrench / pool starting block / electric scooter]"
}
}